The approximate 12-month average of user queries containing the word “Armenia” on Google search reached 823,000. It is not inspiring taking into account that the Armenian government has been considering tourism a top priority for recent 10 years.
Naturally, we do not mean that Google data reflects tourists’ interest in Armenia, but on the other hand Google is the most popular search engine and the main search language is English.
Over last 12 months the number of queries like “travel to Armenia”, “travel Armenia” reached on average 2,900 each, “Armenia tourism”, “tourism in Armenia” phrases were searched for 1,600 times, whereas “tickets to Armenia” – only 590 times.
Google users are also interested where Armenia is located. “Where is Armenia?” question was searched on average for 5,900 times. In most cases the question was raised by users from U.S.
















