The promotion campaign took place from June 10 to August 10, 2020 and boosted great interest among Ardshinbank cardholders.The prizes were certificates of health insurance and for health services. The main goal of the campaign is to encourage the Bank clients to make non cash purchases, which have become a vital necessity in the fight against the epidemic. About 15,000 Ardshinbank cardholders took part in the campaign making about 100,000 non-cash transactions in accordance with the terms of the promotion.
According to the rules of the promotion, 10 customers who have made the largest number of non-cash transactions using Ardshinbank's VISA cards will receive annual health insurance certificates. Depending on the prizes, the insurance amount increases from 3 million AMD to 8 million AMD for the first place. The insurance package includes outpatient and inpatient treatment, surgical operations, purchases of medicines, etc. If the winner has already got health insurance, it can be transferred to a family member-a wife/husband or a child. In addition, 50 participants of the campaign who performed non-cash transactions with their Visa cards for the first time and made the largest number of non-cash transactions during the campaign will receive certificates for the use of any medical services in the amount of 20,000 AMD.
«We are happy with the results of the promotion campaign. The results were summed up and the winning clients were contacted for the congratulatory letters and prize certificates: 1st winner will get medical insurance for a period of one year, which may be compensated for medical services up to 8 million AMD, for the 2nd and 3rd places-5 million AMD, 4-th, 5-th and 6-th places-up to 4 mln AMD, and finally, insurance policies of the remaining 4 participants will be compensated with up to 3 million AMD. We express our gratitude to all those who participated in the campaign and contributed to our initiative to develop a non-cash payment system in our country”, Artak Khachatryan, Director of Retail business at Ardshinbank, commented on the event.
