British businessman Leo de Watts said he has earned over $23,000 through selling air to residents of Greater China.

The 27-year-old businessmen started an air selling company called AETHAER.

The company offers bottled air collected from England’s counties - Dorset, Somerset, Wiltshire, Wales and Yorkshire. 580 ml bottle costs $115, Informing reports. 

The author of the idea explains the demand for his goods by the fact that China has serious ecological problems. And the video clip can persuade that all this is true: the process of “production” has been recorded.