From now on, you will see photos of historical and cultural landmarks in Armenia and Artsakh with the captions and hashtags “Armenia is love”, “Spend your vacation in Armenia”, “Visit Armenia” and “Armenia Love” on the Internet more often. The creator of the advertising campaign is the wife of Prime Minister of Armenia Anna Hakobyan, and the aim is to present Armenian culture, touristic destinations in Armenia, Armenian spiritual values, as well as Armenian cuisine and national traditions.

The first stop is Artsakh. There are six sites that represent the history, as well as the rich spiritual, historical and cultural heritage and natural wonders of Artsakh.