YEREVAN. – An international bloggers’ contest, which is titled “The Silk Road Challenge,” kicked off within the framework of the World Travel Market international tourism fair which is being held in London.

Armenia, represented by the National Competitiveness Foundation of Armenia (NCFA), is the main sponsor of this event, NCFA Public Relations Office informs.

The world’s top bloggers will compete for the award for the best blog devoted to the Great Silk Road. 

The two bloggers, whom the international panel of judges will declare as the winners, will have an opportunity to visit Armenia n December and, subsequently, to post their impressions and discoveries in their blogs.