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Digitain achieved an unprecedented milestone for Armenian companies by becoming the centerpiece of ICE Barcelona 2025, one of the most prestigious events in the iGaming industry. For the first time, global football legends Luís Figo, Michel Salgado, Iker Casillas, and Michael Owen appeared together at the stand of an Armenian company, drawing significant attention from large crowds. The stars met with attendees, answered their questions, signed jerseys, and explored Digitain’s innovative solutions.
Digitain’s leading products and innovations once again captured the attention of international partners, reinforcing the company’s position as one of the global leaders in the industry.
Vardges Vardanyan, Founder of Digitain and President of FC Noah, noted: “Digitain continues to expand its reach year by year, forming new major partnerships. Our company proudly represents Armenia on international platforms and wins important awards. Hosting such football legends under the roof of an Armenian company is an unprecedented event in the industry. I am delighted that we have once again reaffirmed our motto: Built to Lead.”
Digitain participated in ICE Barcelona 2025 alongside its other brands, ImagineLive, Galaxsys, and Relum, presenting a new concept that featured both public and private zones. For this event, Digitain collaborated with LaLiga to create the Legends Museum, which showcased unique items from football legends such as Pelé, Maradona, Messi, Ronaldo, and others, making it one of the most exciting attractions at the event.
Digitain also introduced its new motto, “Built to Lead”, around which its corporate identity is structured.
ICE is one of the largest and most prestigious events in the iGaming industry, featuring over 630 exhibitors and attracting more than 55,000 visitors daily.
