Chinese online platform Temu is facing a hefty fine from the European Union - up to 6% of its global turnover, Bild reports. The reason is that the service, according to the European Commission, violates the law on digital services. Brussels believes that users in the EU are at high risk of purchasing illegal or dangerous goods on the site. 

“The safety of consumers online in the EU is not a bargaining chip,” European Commission Vice-President Henna Virkkunen emphasized.

The inspection against Temu started back in October 2024. The European Commission is examining not only the range of products, but also the platform's interface - it can be addictive for customers and encourage them to spend rashly. Despite all this, Temu continues to grow strongly, especially in Germany. With over 45 million users in Europe, the service is officially recognized as a “very large platform.”

Additional criticism of Temu comes from European consumer protection organizations. According to them, the platform uses questionable methods - from fake reviews and fake discounts to the lack of clear information about returning goods. Customers are also misled by messages like “Only 2 pieces left”.